Singapore Lianhe Zaobao: LINFINITY Assists SMEs to Go on Blockchain

Singapore Lianhe Zaobao: LINFINITY Assists SMEs to Go on Blockchain

“Blockchain technology can help SMEs keep up with the times, inject new vitality into supply chain management, and help enterprises consolidate their position in highly competitive markets.”

—Anndy Lian, Singapore Lianhe Zaobao, November 14th 2018

Today’s edition of Singapore’s forefront Chinese-language newspaper, the Lianhe Zaobao, included a series of special reports on the development of LINFINITY and its commercialisation process. Each report focused specifically on “Cracking down on Fake Goods”, “LINFINITY Enterprise Cooperation”, “DApp Commercialisation”, “LINFINITY Promoting Blockchain Development” and “International Development”.

LINFINITY has maintained focus upon the commercial development of blockchain technology since its establishment, including the promotion of blockchain technology and the construction of a homebrewed LINFINITY-led business ecosystem. Through a continuous stream of attendances at global roadshows, LINFINITY conducts in-depth discussions with political, business and academic figures of various countries over the nature of blockchain and its potential uses in both the academic and economic fields. Taking real market demand as a leading factor, LINFINITY strives to achieve strategic cooperation with international enterprises, so as to empower supply chain management with blockchain technology.

After over five months of research, development, and testing, in October 2018, LINFINITY successfully incorporated information chaining into the structure of Singapore’s Lingzhi healthcare company Scientific Tradition, and officially released the enterprise version of LINFINITY DApp for final internal debugging.

In November, LINFINITY and the Japanese haircare brand Herbriller formally signed a Memorandum of Understanding (MOU) to launch a blockchain anti-counterfeiting project within their supply chain. Again, through LINFINITY’s information chaining service, Herbriller’s supply chain data has become significantly more secure and reliable, whilst also benefiting consumers by letting them request the details of various Herbriller products through LINFINITY DApp. More importantly, through the blockchain information transfer method, Herbriller can also have a clear understanding and control over the flow of its products to the various nodes and terminals in the supply chain, so that they can better understand the group attributes of its own consumers, and be in a better position to combat areas within that chain where product counterfeiting might occur.

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CEO of LINFINITY, Anndy Lian, is ever-present within the Lianhe Ziaobao reports. “Blockchain allows for SMEs to envision new applications for their products and services. The greatest value of information chaining is to make information available, transparent and safe in every link of the supply chain, which is beyond the reach of traditional supply chains. Compared to larger enterprises, SMEs are more flexible, and therefore more willing, to embrace the latest cutting-edge technology. It is based on this point that LINFINITY promotes the development of the blockchain industry with SMEs in particular, while at the same time promoting its own commercialisation process, in the hope of bringing quality services to cooperative enterprises.”

(LINFINITY on Singapore Lianhe Zaobao)

For more information about LINFINITY and their future activities, please visit or contact


Anndy Lian is an early blockchain adopter and experienced serial entrepreneur who is known for his work in the government sector. He is a best selling book author- “NFT: From Zero to Hero” and “Blockchain Revolution 2030”.

Currently, he is appointed as the Chief Digital Advisor at Mongolia Productivity Organization, championing national digitization. Prior to his current appointments, he was the Chairman of BigONE Exchange, a global top 30 ranked crypto spot exchange and was also the Advisory Board Member for Hyundai DAC, the blockchain arm of South Korea’s largest car manufacturer Hyundai Motor Group. Lian played a pivotal role as the Blockchain Advisor for Asian Productivity Organisation (APO), an intergovernmental organization committed to improving productivity in the Asia-Pacific region.


An avid supporter of incubating start-ups, Anndy has also been a private investor for the past eight years. With a growth investment mindset, Anndy strategically demonstrates this in the companies he chooses to be involved with. He believes that what he is doing through blockchain technology currently will revolutionise and redefine traditional businesses. He also believes that the blockchain industry has to be “redecentralised”.

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