Unveiling Insights of NFT World: A Conversation with Anndy Lian, Author of NFT: From Zero to Hero

Unveiling Insights of NFT World: A Conversation with Anndy Lian, Author of NFT: From Zero to Hero

In the vast realm of NFTs (Non-Fungible Tokens), a prominent figure emerges, none other than Anndy Lian, the author behind the comprehensive guide, ‘NFT: From Zero to Hero.’ Through an engaging dialogue, we delve into Anndy’s journey, his thoughts on the recent market fluctuations, and the significance of his book in shedding light on the true essence of NFTs.

Surviving the Current Bear Market:

In the opening moments of our conversation, the spotlight turns to the current bear market. Anndy Lian imparts his wisdom on navigating this challenging terrain. He emphasizes the strategy of holding onto investments while actively seeking out promising projects. This approach, he suggests, is the key to weathering the storm and finding opportunities amidst the market’s ups and downs.

Anndy’s Evolution as a Thought Leader:

Anndy Lian’s remarkable evolution from a project participant to a trusted advisor for both government and corporate entities is a testament to his expertise. Hailing from Singapore, Anndy embarked on this journey back in 2017-18. His involvement spans from project engagement to advisory roles for governmental and corporate entities. An avid user of social media platforms such as Twitter and Instagram, Anndy underscores the significance of community engagement, which he believes is pivotal for achieving success in this space.

The Book ‘NFT: From Zero to Hero’:

A pivotal topic that surfaces is Anndy Lian’s book itself. Why should one consider acquiring it? The author expresses his confidence in the content, delivered with his distinct voice. He jests that beyond self-promotion, the book genuinely elucidates the essence of NFTs. Anndy’s mission transcends book sales; he aims to educate more individuals about NFTs and drive away fraudulent consultants that plague the space. Through reading his book, individuals can grasp the essence of NFTs and gain the insights needed to embark on their own projects.

Parting Thoughts:

As our conversation comes to a close, it’s clear that Anndy Lian’s journey is a reflection of the holistic nature of the NFT world. From surviving market fluctuations to becoming a thought leader and authoring an impactful book, his influence reverberates throughout this space. Anndy’s insights underscore the importance of community engagement and education, paving the way for a more informed and innovative NFT ecosystem.

In a world of constant change and innovation, the NFT realm finds guidance in individuals like Anndy Lian, whose commitment to sharing knowledge and promoting authenticity is truly commendable.


Anndy Lian is an early blockchain adopter and experienced serial entrepreneur who is known for his work in the government sector. He is a best selling book author- “NFT: From Zero to Hero” and “Blockchain Revolution 2030”.

Currently, he is appointed as the Chief Digital Advisor at Mongolia Productivity Organization, championing national digitization. Prior to his current appointments, he was the Chairman of BigONE Exchange, a global top 30 ranked crypto spot exchange and was also the Advisory Board Member for Hyundai DAC, the blockchain arm of South Korea’s largest car manufacturer Hyundai Motor Group. Lian played a pivotal role as the Blockchain Advisor for Asian Productivity Organisation (APO), an intergovernmental organization committed to improving productivity in the Asia-Pacific region.

An avid supporter of incubating start-ups, Anndy has also been a private investor for the past eight years. With a growth investment mindset, Anndy strategically demonstrates this in the companies he chooses to be involved with. He believes that what he is doing through blockchain technology currently will revolutionise and redefine traditional businesses. He also believes that the blockchain industry has to be “redecentralised”.

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