Fireside Chat: Community, Exchanges, and Sustainability in Web3
The fireside chat between Thomas Kay and Anndy Lian delved into the challenges and opportunities in the Web3 space. The conversation began with a discussion on community building.
Anndy Lian video timeline:
13:01 – “Building Community is a lot tougher than a lot of you guys think, especially comparing now to 2018 when huge influence of users are coming into the web3 space without much knowledge. But right now a lot of the users are actually a lot more educated.” – Anndy Lian
13:23 – “To really build a strong Community, you need to provide enough value for them. It’s not just like you have some airdrops, everybody just come to my community and then they stay with you. We don’t need this kind of community. We want communities that stay with you because of who you are or what you provide for them long term.” – Anndy Lian
15:51 – “If your community is built based on incentives, they’re not loyal. That’s basically someone that comes to you today for airdrops will go to another Community next day for another airdrop. That’s not something that we really look for.” – Anndy Lian
16:06 – “We want to back projects as much as possible to really build a very loyal community.”
16:14 – “Unity is the most important thing. Whenever I see a very good Community, not so much of a project to be honest, because if the project is good usually I think the community is actually walking the talk.” – Anndy Lian
17:03 – “If it’s real community members, you can see the action that they do, the kind of feedback that they give is very different. I treasure those.” – Anndy Lian
17:54 – “I definitely do hope you guys go the route where you guys really build a Unity community and not just a quick one-two months projects and then you move on to the next. I think that’s something that really should change in the space.”
18:25 – “It’s actually very obvious that users are looking for exchanges who can offer them an extra layer of security.”
18:44 – “What people really really want is about accessibility on-ramp, off-ramp. If an exchange is able to provide that additional punch to make sure that the money can safely flow out through a legitimate way, I think that would be a big plus.”
19:34 – “The KOLs are just like butterflies, they shift from A to B to C with the same users. Sooner or later exchanges’ role is also to help us see out what are the good KOLs that you should really talk to and work with.” – Anndy Lian
20:09 – “You become a really healthy flow of user base within the space. I see that in Asia a lot. I’m very active in South Korea, Japan, Southeast Asia. You see that the trend is very obvious – they’re looking for an exchange that they can be with for a long time.”
23:05 – “We see meme coins as a door opener. It’s an easy entry. People can explain very very well. The people I met are very enthusiastic.”
23:20 – “How these memes can survive depends on how many members you can get and what is the kind of narrative that you can provide. A typical roadmap is start with a meme followed by a nice utility.”
24:29 – “There should be a journey for all these memes to carry on because most of the memes, if you are not the top 300 or 500, there’s no way you can survive. So if you need to survive, you need to partner.” – Anndy Lian
25:11 – “Ultimately, you get your community to work for their own benefit. If they can work for their own benefit, the sustainability of the project can go a lot longer, super long. It could last to the next cycle. The problem with projects nowadays is that they have a nice meme, just a nice meme, but they have no plans, they have very poor leaders that don’t know anything apart from just posting ‘I’m feeling good today, the meme is very happy.’ We don’t want to hear this. We want to see price action, we want to see real Partnerships.” – Anndy Lian
Special thanks to Full Value Dan and his team for the team. Read the full article on https://anndy.com/event/consensus-2025-whats-next-for-weex-presented-by-thomas-kay-fireside-chat-with-anndy-lian/
Anndy Lian is an early blockchain adopter and experienced serial entrepreneur who is known for his work in the government sector. He is a best selling book author- “NFT: From Zero to Hero” and “Blockchain Revolution 2030”.
Currently, he is appointed as the Chief Digital Advisor at Mongolia Productivity Organization, championing national digitization. Prior to his current appointments, he was the Chairman of BigONE Exchange, a global top 30 ranked crypto spot exchange and was also the Advisory Board Member for Hyundai DAC, the blockchain arm of South Korea’s largest car manufacturer Hyundai Motor Group. Lian played a pivotal role as the Blockchain Advisor for Asian Productivity Organisation (APO), an intergovernmental organization committed to improving productivity in the Asia-Pacific region.
An avid supporter of incubating start-ups, Anndy has also been a private investor for the past eight years. With a growth investment mindset, Anndy strategically demonstrates this in the companies he chooses to be involved with. He believes that what he is doing through blockchain technology currently will revolutionise and redefine traditional businesses. He also believes that the blockchain industry has to be “redecentralised”.
