November 26th, 2022

BWB2022 Day 3 First Mover Stage 앤디 리안Anndy Lian

BWB2022 Day 3 First Mover Stage 앤디 리안Anndy Lian

BWB 2022, hosted by Busan Metropolitan City was held at BEXCO for 3 days from Oct. 27th (Thu.) to the 29th (Sat).

With the theme of “Blockchain, City and Life”, as an extension of last year’s NFT Busan 2021, BWB 2022 featured conferences for the advancement of the blockchain industry and provide a space to obtain insight as well as to share information.

Anndy Lian, Book Author of NFT: From Zero to Hero presented his views on Trends Shaping the Future of NFT.

In his speech, he reminded all to go back to basics.

1. The 5 P’s of Marketing – Product, Price, Promotion, Place and People – are key marketing elements used to position a business strategically. Most of us, whilst still understanding what makes an NFT valuable, have forgotten that these are also the key elements for an NFT project to succeed. The industry is filled with people who are focusing on short-term hypes and price pumps. This is more obvious when the market is bullish; all kinds of projects get a price push upward no matter what you launch and draw.

He went on by saying that the regulation of NFT is a must, and we need to understand its importance.

2. As we can see, the market for NFTs is still growing, and it will take some time until an appropriate regulatory framework for NFTs is put in place. Having said that, governments worldwide have already begun developing NFT norms and standards, proving that they are seriously interested in these digital assets.

Additionally, you should be aware that the phenomenal success of NFTs will undoubtedly result in fraudulent activities. For this reason, it is becoming more and more crucial to conduct your research before purchasing or investing in NFT collections or projects.

3. Lastly, he also hoped that the general public and enthusiasts of NFT should understand what the market is like. Do not just be fooled by fake statistics. He cited NFT wash trading as an example.

Wash trading makes it difficult for non-fungible token enthusiasts to gauge genuine market interest in NFT collections. It also inflates and skews the amount of trading in marketplaces, misleading analysts about what’s going on on trading platforms.

Anndy Lian is an all-rounded business strategist in Asia. He has provided advisory across a variety of industries for local, international, public listed companies and governments. He is an early blockchain adopter and experienced serial entrepreneur, book author, investor, board member and keynote speaker.

Anndy Lian is an early blockchain adopter and experienced serial entrepreneur who is known for his work in the government sector. He is a best selling book author “Blockchain Revolution 2030”.

Currently, he is appointed as the Chief Digital Advisor at Mongolia Productivity Organization, championing national digitization. Prior to his current appointments, he was the Chairman of BigONE Exchange, a global top 30 ranked crypto spot exchange and was also the Advisory Board Member for Hyundai DAC, the blockchain arm of South Korea’s largest car manufacturer Hyundai Motor Group. Lian played a pivotal role as the Blockchain Advisor for Asian Productivity Organisation (APO), an intergovernmental organization committed to improving productivity in the Asia-Pacific region.

An avid supporter of incubating start-ups, Anndy has also been a private investor for the past eight years. With a growth investment mindset, Anndy strategically demonstrates this in the companies he chooses to be involved with. He believes that what he is doing through blockchain technology currently will revolutionise and redefine traditional businesses. He also believes that the blockchain industry has to be “redecentralised”.

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November 10th, 2022

Anndy Lian, Book Author NFT: From Zero to Hero Spoke at ApeX Dex Talks Episode 9

Anndy Lian, Book Author NFT: From Zero to Hero Spoke at ApeX Dex Talks Episode 9

Anndy Lian spoke at ApeX Dex Talks Episode 9 on 9 November 2022. ApeX DeX Talks is a weekly fireside chat happening every Wednesday on ApeX Protocol’s official Twitter. The host used this segment to have real conversations on real decentralization with leading voices in the web3 space.

Anndy Lian is a Thought Leader, Investor & Best-Selling Author. His latest book titled NFT: From Zero to Hero is also well-accepted by the NFT community.

At the talk, the host and Anndy touched on the following:

– Let’s begin with an Introduction of yourself, and tell us more about your background in the crypto space. How long have you been active in crypto and what have your experiences been like so far?

– Sounds like you have been through a lot in this space. So Anndy, can you dive into the basics of NFTs and what is it usually used for in web3 at the moment?

– What other kinds of use cases do you think the technology of NFTs would be able to help with the real world? Do you think NFTs could eventually replace the traditional paper certificates of ownership like real estates, wills and legal documents?

– Could you share with us what are your thoughts on the future of NFTs and its relevance to the real world. When do you think mass adoption of NFTs would become a mainstream thing?

– We have seen a common occurrence in the NFT space where bots and snipers are constantly manipulating prices of NFT launches. Do you think that industry experts should be coming up with preventive measures to curb such actions or that this is actually healthy for the space?

– Do you think that NFTs have a chance in the eSports scene or any other gaming sectors? How do you think NFTs will be integrated and which projects are most likely to welcome NFTs to their ecosystem?

– Let’s talk about DEXes and why is it an indispensable part of DeFi:
We have all seen the recent saga between Binance and FTX, where FTX has announced that they are facing liquidity issues and their users may not be able to withdraw all their funds. What is your opinion on this and how could this have been avoided?

– What is your take on Decentralized exchanges? What do you think are some of the advantages offered by DEXes as opposed to their centralized counterparts?

– What are your thoughts on the ApeX Protocol?I know you have tried the product already, maybe you can share your thoughts with our listeners.

– Another question I would like to ask you that concerns AperX, as you know on ApeX Pro, the SBT ApeSoul will be used to establish a trader’s trading performance and reputation in a social trading model, erasing the need for manual verification via a centralized entity. Traders have full control over the creation of their ApeSouls.

ApeSouls are linked to a trader’s trading profile (DID — Digital Identity), which includes data such as trading volume, number of trades, open interest, ranking, profits and more. With this, ApeX Pro traders can make their foray into Web 3.0 social trading, where Principal Traders can be determined automatically on the protocol via the data locked on a trader’s unique ApeSoul.

What are your thoughts on using SBTs in social trading?

Anndy ended the talk by asking all to be cautious in the current crypto environment. “Always do your own research.”

Find out more about Dex Talks at Twitter @OfficialApexDex.

Anndy Lian is an early blockchain adopter and experienced serial entrepreneur who is known for his work in the government sector. He is a best selling book author “Blockchain Revolution 2030”.

Currently, he is appointed as the Chief Digital Advisor at Mongolia Productivity Organization, championing national digitization. Prior to his current appointments, he was the Chairman of BigONE Exchange, a global top 30 ranked crypto spot exchange and was also the Advisory Board Member for Hyundai DAC, the blockchain arm of South Korea’s largest car manufacturer Hyundai Motor Group. Lian played a pivotal role as the Blockchain Advisor for Asian Productivity Organisation (APO), an intergovernmental organization committed to improving productivity in the Asia-Pacific region.

An avid supporter of incubating start-ups, Anndy has also been a private investor for the past eight years. With a growth investment mindset, Anndy strategically demonstrates this in the companies he chooses to be involved with. He believes that what he is doing through blockchain technology currently will revolutionise and redefine traditional businesses. He also believes that the blockchain industry has to be “redecentralised”.

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October 30th, 2022

Anndy Lian Talks about “Trends Shaping the Future of NFT” at Busan Blockchain Week

Anndy Lian Talks about “Trends Shaping the Future of NFT” at Busan Blockchain Week

Busan Blockchain Week (BWB) 2022, hosted by Busan Metropolitan City held at BEXCO for 3 days from Oct. 27th (Thu.) to the 29th (Sat).

With the theme of “Blockchain, City and Life”, as an extension of last year’s NFT Busan 2021, BWB 2022 will feature conferences for the advancement of the blockchain industry and provide a space to obtain insight as well as to share information.

Anndy Lian’s speech is on “Trends Shaping the Future of NFT”.

Anndy Lian is an all-rounded business strategist in Asia. He has provided advisory across a variety of industries for local, international, public listed companies and governments. He is an early blockchain adopter and experienced serial entrepreneur, book author, investor, board member and keynote speaker.

NFT: From Zero to Hero is his latest book. Zero to Hero is a call to anyone and everyone excited about the prospect of the world of NFT. Bound by imagination only, the NFT space is still in its early days and early adopters can be a “hero” in their search for new possibilities. The book is available on Amazon and Bybit. More than 8,000 copies were sold.

NFTs took 2021 by storm. With billions traded over NFTs and a strong community behind the technology, we’re seeing NFTs being adopted by industries as diverse as gaming, finance, art, and medicine.

NFT Gaming and GameFi: This trend is obvious. At present, many successful game manufacturers in the traditional game industry want to get involved in NFTs.

NFT Ticketing: NFT ticketing goes beyond this. The future of NFTs in ticketing offers opportunities for lifetime value, exclusive access, and extra incentives for buyers.

NFT Fragments: Fractionalization essentially breaks up an NFT into smaller pieces, so people can purchase small parts of an expensive NFT.

Digital Twin NFTs: Imagine this same type of record existing for physical items. It would completely change resale markets.

AI NFTs: Alongside blockchain, artificial intelligence (AI) is the next major disruptor in tech. So it should be no surprise the two are being combined.

NFTs and Health: With issues surrounding counterfeit vaccination passports and concerns about the vulnerabilities of centralized data storage of sensitive medical information, NFTs and the blockchain may well be integrated more and more into medicine and health in the years to come.

Growth Amidst Doubt

Although the popularity of NFTs is indeed declining, all walks of life are still accelerating their integration with NFTs.

Starting in the second half of 2021, many well-known brands have also begun to try NFTs, matching them with real objects and even designing their own metaverse. Obviously, the utility has become the first test for big brands in the metaverse field through NFTs.

NFT essentially provides brands with a new way to launch limited-edition products, and the resulting community and word-of-mouth communication will raise their share of voice compared to rival brands.

The Future of NFTs

A number of countries are now actively working on regulatory frameworks for NFT assets, strengthening anti-fraud and anti-manipulation audits of projects, determining the business core of each platform, and solving financial security issues such as illegal fundraising and false fraud.

At the same time, major public chains are actively upgrading, expanding, and building their own ecological frameworks to provide underlying support for the production, confirmation, pricing, circulation, and traceability of NFT assets. Nowadays, NFT financial tools are becoming more and more abundant, and the scale of financial derivatives is steadily increasing. The NFT industry is gradually exploring a development path suitable for blockchain assets.

“The future these NFT trends depict is an interesting one. While many people are concerned about the implications of the metaverse and the rise of AI, it’s a future full of possibilities. We are still early. Let’s build the ecosystem together.” Anndy Lian added.

Anndy Lian is an early blockchain adopter and experienced serial entrepreneur who is known for his work in the government sector. He is a best selling book author “Blockchain Revolution 2030”.

Currently, he is appointed as the Chief Digital Advisor at Mongolia Productivity Organization, championing national digitization. Prior to his current appointments, he was the Chairman of BigONE Exchange, a global top 30 ranked crypto spot exchange and was also the Advisory Board Member for Hyundai DAC, the blockchain arm of South Korea’s largest car manufacturer Hyundai Motor Group. Lian played a pivotal role as the Blockchain Advisor for Asian Productivity Organisation (APO), an intergovernmental organization committed to improving productivity in the Asia-Pacific region.

An avid supporter of incubating start-ups, Anndy has also been a private investor for the past eight years. With a growth investment mindset, Anndy strategically demonstrates this in the companies he chooses to be involved with. He believes that what he is doing through blockchain technology currently will revolutionise and redefine traditional businesses. He also believes that the blockchain industry has to be “redecentralised”.

j j j