LINFINITY Mark Gives Assurance and Trust to Businesses and Customers: A Journey with Herbriller Japan

LINFINITY Mark Gives Assurance and Trust to Businesses and Customers: A Journey with Herbriller Japan

As long as there is a LINFINITY Mark attached to the product, customers can be assured that it is authentic. Above all else, this is the direction LINFINITY has been trying to move towards.

—LINFINITY CEO Anndy Lian

(Herbriller hair care products)

LINFINITY presented Herbriller’s series of products at a branch of the retail store YOMI in China, attracting attention from a wide range of customers. Through professional product explanations, potential consumers had a clear perceptual understanding of Herbriller’s series of haircare products. This promotion of bringing products to other overseas markets through roadshows has become one of the features of LINFINITY’s commercial promotion.

“Products such as these should reach out further,” remarked LINFINITY CEO Anndy Lian. “There is still both a lot of space available for exploring the market prospects of Herbriller, and scope for adding market value to the business. As LINFINITY is market-oriented towards carrying out the commercialisation and promotion of blockchain projects, it is also possible to ‘link’ good products into the broader market through blockchain. This was always LINFINITY’s intention when presenting Herbriller’s series of products to China.”

(Herbriller Conditioner)

LINFINITY has considerable practical experience in commercial promotion, which is different from traditional commercial promotion methods. LINFINITY’s commercial promotion techniques are based on a product system based on the inherently trustworthy platform of blockchain technology, rather than through the “wanton advocacy” of traditional commercial promotion. LINFINITY firmly adheres to the principle that only by taking trust as the foundation of all forms of promotion can brands and products develop in a positive direction. Thus, as part of this foundation of trust, LINFINITY will continue multi-aspect inspection on its cooperative enterprises to ensure the quality of the brand which is included in the co-construction of LINFINITY ecosystem. “As long as there is a LINFINITY Mark attached to the product, customers can be assured that it is authentic. Above all else, this is the direction LINFINITY has been trying to move towards,” stated Mr. Lian.

(Herbriller Essence)

LINFINITY has accumulated a wealth of commercial resources in Japan, Korea, Singapore, Thailand, and Taiwan, with views to expand to further regions, and continues to host global commercial roadshows. Through this trusted business promotion model, which combines the traditional business practices of clients with the anti-counterfeiting traceability technology of LINFINITY DApp, LINFINITY constructs brand and channel recognition comprehensively for the cooperative enterprises which have joined the LINFINITY business ecosystem.

About LINFINITY Mark:

LINFINITY’s unique on-chaining commodity certification, which acts as proof that the commodity has completed blockchain information on-chaining.

(LINIFINITY Mark)

 

It has three characteristics:

(1) Embossed Feel

Raised printing giving the note a strong embossed feel by touch.

(2) Dynamic Color-changing Pattern

When the QR code is tilted, two visual effects appear: the color of the pattern shifts between green and purple.

(3) Two-layers Design

The bottom layer is designed with a fragile label to ensure that it is not copyable.

 

 About LINFINITY:

As a credible distributed business platform underlying Blockchain, Internet of Things and Big Data technology, employing a guideline of “Internet of everything and sharing with mutual trust”, LINFINITY is a platform with reliable data, transparent information, efficient cooperation and interconnected network to cope with the practical business pain points and development demand of corporate users.

 About Herbriller:

Herbriller is Japan’s No. 1 100% natural white hair cover product. It is a holistic system for salons and hair care professionals to care for their customers’ hair and health. Besides a healthier and safer alternative for white hair cover, the 100% natural vegetal ingredients formula also rejuvenates the scalp for healthy hair growth and nourishes the hair.

For more information about LINFINITY and their future activities, please visit www.linfinity.io or contact [email protected]

Facebook: https://www.facebook.com/linfinity.io/

Twitter: https://mobile.twitter.com/LinfinityToken

Linkedin: https://www.linkedin.com/company/linfinity/

Media: https://medium.com/@linfinityio

WeChat: http://mp.weixin.qq.com/mp/homepage?__biz=MzU1NzgxNzg1MQ==&hid=1&sn=022d0f92023b19885b6ace520b7a2a9e&scene=18#wechat_redirect

 

 

 

Anndy Lian is an early blockchain adopter and experienced serial entrepreneur who is known for his work in the government sector. He is a best selling book author “Blockchain Revolution 2030”.

Currently, he is appointed as the Chief Digital Advisor at Mongolia Productivity Organization, championing national digitization. Prior to his current appointments, he was the Chairman of BigONE Exchange, a global top 30 ranked crypto spot exchange and was also the Advisory Board Member for Hyundai DAC, the blockchain arm of South Korea’s largest car manufacturer Hyundai Motor Group. Lian played a pivotal role as the Blockchain Advisor for Asian Productivity Organisation (APO), an intergovernmental organization committed to improving productivity in the Asia-Pacific region.

An avid supporter of incubating start-ups, Anndy has also been a private investor for the past eight years. With a growth investment mindset, Anndy strategically demonstrates this in the companies he chooses to be involved with. He believes that what he is doing through blockchain technology currently will revolutionise and redefine traditional businesses. He also believes that the blockchain industry has to be “redecentralised”.

j j j

LINFINITY携手HERBRILLER线下展示 塑造可信任的商业推广模式

LINFINITY携手HERBRILLER线下展示 塑造可信任的商业推广模式

看见LINFINITY MARK就可以放心购买,是LINFINITY一直努力的前进方向。”——Anndy Lian

LINFINITY将Herbriller的系列产品,于深圳YOMI零售店进行了线下展示,并吸引了现场众多消费者的关注。通过现场专业人士的产品讲解,使得消费者对于Herbriller的品牌与产品有了一个清晰的感性认知。

“这么好的产品应该走得更远。“Anndy Lian说道,”Herbriller市场价值与前景还有很大的发掘空间,,我觉得LINFINITY既然以市场化为导向来进行区块链项目的落地与推广,那么同样也可以将好产品通过区块链的方式‘链接’上更广阔的市场。这就是LINFINITY在中国举办Herbriller线下展示活动的初衷。”

LINFINITY在商业推广上拥有相当丰富的实战经验,而它又区别于传统的商业推广方式。LINFINITY的商业推广是构建在基于区块链技术可被信任的产品体系之上,而非传统商业推广的“肆意鼓吹”。只有把可信任作为一切推广形式的根基,才能使得品牌和产品向着良性的方向发展。这也是LINFINITY始终坚持的原则,所以LINFINITY会对合作企业进行多方面的实体考察,确保被纳入LINFINITY的品牌共建生态之中的品牌的优质性。“看见LINFINITY MARK就可以放心购买是LINFINITY一直努力的前进方向。”Anndy Lian说道。

LINFINITY凭借持续不断的全球性商业路演,已在日本、韩国、新加坡、泰国、中国台湾等多个国家和地区累计丰富商业资源,通过这种可信任的商业推广模式,结合上LINFINITY DApp的区块链防伪溯源技术,为加入LINFINITY商业生态的合作企业,提供全方位的品牌与渠道双重打造。

LINFINITY MARK

LINFINITY特有的上链商品认证,代表着商品已完成LININFITY区块链信息上链。

其具有三个方面的特点:

1、印刷采用色变油墨工艺,强化物理防伪视感;

2、选取法币材质,凹凸纹理,提升物理防伪触感;

3、Mark防伪贴纸采用易碎设计,使其无法被盗用与复制。

Anndy Lian is an early blockchain adopter and experienced serial entrepreneur who is known for his work in the government sector. He is a best selling book author “Blockchain Revolution 2030”.

Currently, he is appointed as the Chief Digital Advisor at Mongolia Productivity Organization, championing national digitization. Prior to his current appointments, he was the Chairman of BigONE Exchange, a global top 30 ranked crypto spot exchange and was also the Advisory Board Member for Hyundai DAC, the blockchain arm of South Korea’s largest car manufacturer Hyundai Motor Group. Lian played a pivotal role as the Blockchain Advisor for Asian Productivity Organisation (APO), an intergovernmental organization committed to improving productivity in the Asia-Pacific region.

An avid supporter of incubating start-ups, Anndy has also been a private investor for the past eight years. With a growth investment mindset, Anndy strategically demonstrates this in the companies he chooses to be involved with. He believes that what he is doing through blockchain technology currently will revolutionise and redefine traditional businesses. He also believes that the blockchain industry has to be “redecentralised”.

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Herbriller Uses LINFINITY On-Chain Solutions to Understand their Customers Better

Herbriller Uses LINFINITY On-Chain Solutions to Understand their Customers Better
(Herbriller product demonstration)

LINFINITY recently formally signed a Memorandum of Understanding (MOU) with the Japanese hair care company Herbriller. In order to let more consumers know about Herbriller, the LINFINITY team, together with Herbriller, held a series of product demonstrations in Shenzhen, China, at the high-end hair salon -Hair.

(Herbriller hair care products)

The Herbriller series uniquely uses natural plants, such as henna, which has been proven to be effective in helping manage and mitigate the problems associated with white hair, damage from hair dye, and aging of the scalp. Henna is a staple of Japanese hair care culture, being highly appreciated by hair care professionals and institutions alike. LINFINITY reached out to Herbriller as a collaborative partner, to suggest the running of product demonstrations in Shenzhen, inviting the locals to personally experience their hair care products. This has provided a full perspective for Chinese consumers on the Herbriller series, giving them a clear understanding of both Herbriller’s professional attitude to hair care and improved their brand image. LINFINITY’s approach to promoting brand recognition by blockchain commercialisation is also a major characteristic and important aspect of LINFINITY’s ecosystem.

(A customer was experiencing Herbriller’s products)

Even LINFINITY CEO Anndy Lian got in on the act. “In fact, Herbriller made me know more about the hair care industry!” he remarked, after the experience. “Traditional chemicals emphasize ‘immediately effective, and significant effects’, which are short-term in nature and end up causing great damage to hair. Herbriller’s selection of natural herbs as part of their materials-gathering process is focused more on the long-term benefits, and is entirely nourishment oriented. This is Herbriller’s refreshing approach to product management – and, in the end, it was also an important factor in our final decision to cooperate with Herbriller. We hope to use our blockchain technology and market capabilities to let more consumers experience Herbriller’s natural authenticity.”

(LINFINITY CEO Anndy Lian at the product demonstration)

Currently, LINFINITY has completed the information on-chaining work for Herbriller. Through information on-chaining, Herbriller can collect accurate market information through the blockchain technology of LINFINITY, which help to provide important value to Herbriller’s brand-building process, improving supply chain efficiency, and formulating and refining their personal marketing strategies.

(A customer was experiencing Herbriller’s products 

Through LIFNINITY’s blockchain service, after this information is packaged and uploaded, the three functions of anti-counterfeiting, traceability and consumer information collection can be achieved. Once this information is present within the chain, LINFINITY generates a unique corresponding QR code for the corresponding product – at the user end, a consumer only needs to scan the QR code through LINFINITY DApp. This will allow them to then query the on-chain information of the purchased goods, including authenticating its authenticity, review the flow of the supply chain, and so on. At the same time, LINFINITY plans to incorporate LINFINITY Mark into the system, to establish a clear brand understanding for consumers, and lay a solid foundation for building brand image.

(Herbriller hair care products)

Next, Herbriller will further optimise and upgrade product development for C-end customers. For Herbriller, the accurate security of blockchain information transmission ensures that they can accurately and effectively collect consumer information to supplement and improve the flow of the supply chain. After the end consumer scans the QR code through LINFINITY DApp, the information is fed back to LINFINTIY’s blockchain in both directions – on the company side, Herbriller will be able to obtain relevant consumer purchase information, which can supplement the sales scope of products through LINFINITY. Through this accurate, secure, and tamper-proof market information, Herbriller can effectively adjust its supply chain management and marketing strategies depending on its consumer data, whilst maintaining transparency and complete cryptographic security. All this simply would not and could not be collected or processed by traditional supply chain systems.

For more information about LINFINITY and their future activities, please visit www.linfinity.io or contact [email protected]

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Anndy Lian is an early blockchain adopter and experienced serial entrepreneur who is known for his work in the government sector. He is a best selling book author “Blockchain Revolution 2030”.

Currently, he is appointed as the Chief Digital Advisor at Mongolia Productivity Organization, championing national digitization. Prior to his current appointments, he was the Chairman of BigONE Exchange, a global top 30 ranked crypto spot exchange and was also the Advisory Board Member for Hyundai DAC, the blockchain arm of South Korea’s largest car manufacturer Hyundai Motor Group. Lian played a pivotal role as the Blockchain Advisor for Asian Productivity Organisation (APO), an intergovernmental organization committed to improving productivity in the Asia-Pacific region.

An avid supporter of incubating start-ups, Anndy has also been a private investor for the past eight years. With a growth investment mindset, Anndy strategically demonstrates this in the companies he chooses to be involved with. He believes that what he is doing through blockchain technology currently will revolutionise and redefine traditional businesses. He also believes that the blockchain industry has to be “redecentralised”.

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