Anndy Lian Joins EG Association as Non Executive Chair “Social Impact Supercharged Using Blockchain”

Anndy Lian Joins EG Association as Non Executive Chair “Social Impact Supercharged Using Blockchain”

Anndy Lian has joined EG Association as their Non Executive Chairman. The EG Association, a social impact-driven organization leveraging the power of blockchain technologies. The association is a non-profit organization that serves to bring and influence social impact activities to all regions of the world.

The mission is to leverage community action and blockchain technologies to grow a global movement that defies the status quo and makes profitability intrinsically linked to positive social impact. This means that the EG Association acts as the real-world gateway – governing social impact activities on the ground such as donations, sponsorships, social entrepreneurship, and community actions.

Anndy is the Chairman of the Korea eSports Industry and BigONE Exchange. He is also the Chief Digital Advisor to Mongolia’s national productivity agenda. Previously, he was an Advisory Board member for Hyundai DAC and Blockchain Advisor to Asian Productivity Organisation.

“I am delighted to be part of the association as their Non Executive Chair. The identity as a non-profit organisation is easier for us to reach out to the masses and seeking partnerships with corporations and governments. By far, more than $3 million is donated. We have also partnered with ZHC on other initiatives. The association’s agenda is straight forward and we will continue to help communities with actionable deliverables.” Anndy Lian said.

He is welcomed by Alexander Gambon, Chief Brand Officer and Danijela Svircic, VP of Social Impact & Partnerships on this video. Both Alexander and Danijela have also shared their perspectives and through the creation of the volunteer programme, we aim to build a global network of people supporting various causes in their local communities.

To find out more about EG Association, visit

The full video can be


Anndy Lian is an early blockchain adopter and experienced serial entrepreneur who is known for his work in the government sector. He is a best selling book author- “NFT: From Zero to Hero” and “Blockchain Revolution 2030”.

Currently, he is appointed as the Chief Digital Advisor at Mongolia Productivity Organization, championing national digitization. Prior to his current appointments, he was the Chairman of BigONE Exchange, a global top 30 ranked crypto spot exchange and was also the Advisory Board Member for Hyundai DAC, the blockchain arm of South Korea’s largest car manufacturer Hyundai Motor Group. Lian played a pivotal role as the Blockchain Advisor for Asian Productivity Organisation (APO), an intergovernmental organization committed to improving productivity in the Asia-Pacific region.

An avid supporter of incubating start-ups, Anndy has also been a private investor for the past eight years. With a growth investment mindset, Anndy strategically demonstrates this in the companies he chooses to be involved with. He believes that what he is doing through blockchain technology currently will revolutionise and redefine traditional businesses. He also believes that the blockchain industry has to be “redecentralised”.

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